Back in the old days when internet and online real estate listings were not yet a trend, anyone who was interested to buy a home had to look into the Sunday newspaper or took time to drive by to get a look on the house on sale. But people now lead busier lives and driving by to an address to have a first glimpse of the house will take so much of their time. So it’s more convenient to take a virtual tour or look at images of houses online. It’s actually from the photos online where buyers often get the first impression about a house.
Such current fact about home buyers had prompted my friend Diane, a commercial realtor in Anniston, Alabama, to invest on a professional camera to augment her new real estate job. She knew from the very beginning about the importance of great quality photos in selling houses. Professional photos have the ability to draw attention from the potential buyers. There has been a tough competition in the real estate market and she had to learn how to put his best foot forward.
Diane never considered hiring a professional to do home shots. She thought it would just be another expense. She learned using her camera on her own but became frustrated with her photo results. She realized using a professional camera required the right skills and techniques. She wanted to enroll herself in a photography school but I told her it can be costly and the better way is to hire someone good to teach her during the weekends. So, I recommended to her a photographer I had known from my sister’s wedding. His name was Luis. He specializes in wedding photography and videography and works with an artistic team. Luis and Diane had to meet on a weekday for tutorials because weddings usually happen on weekends. It means Luis gets a full load of work during Saturdays and Sundays.
After a few weeks of tutorial, Diane became good in producing quality photos for her home sales campaign. She has become a savvy realtor who knows how to prep and stage a house to make it interesting. Choosing best angles and compositions in the interiors of home has been easy for her. She knows very well how to capture the selling points of a house. By using some good editing software, she became skilled in tweaking photos to come out as perfect and captivating.
Diane was able to sell a million dollar home after she posted a photo of it online using her DSLR camera along with her guts and skills. It was one of the many homes for sale in Anniston. That was the first big break she had gotten as a real estate agent. After that, selling homes had become easier for her. She’s been convinced that a better-photographed home is more likely to sell faster. She considers her camera as her lucky charm. Now that she is close of becoming a real pro in photography, she wants to try wedding photography. She likes to document wedding moments as much as she likes capturing beautiful homes.
If you want to get in touch with Diane, you can contact her using the details below:
The Joey Crews Team – Keller Williams Realty Group
1805 Hillyer Robinson Pkwy
Anniston, AL 36207
And, as an added bonus, here is a video on basic photography that you can try to learn from while you look for a professional friend to help you, or while you save up for a photography class: